
1. Jeff Badger
99 year old badger, ex-Smallvanian mayor, hard of hearing
2. Mayor P. Puddleduck
Aggressive and offhand incumbent Smallvanian mayor
3. Jonathan Bramble
Set to follow in the footsteps of his father Barry, also a big Birmingham City FC fan
4. Donna Donkey
5. Jeremy
Little known homeless Sylvanians known for looking worse for wear
6. Nick Guinea Pig
7. Hayley Reindeer
8. Annie Guinea Pig
9. Pearl Dalmation
10. Garnet Meow
11. Rick Reindeer
14. Patch Dalmation
16. Madame Meow
Generic Sylvanian townsfolk of Smallvania
12. Emma Bramble
Enterprising daughter of Barry, known for fighting with her brother Jonathan and working at the Smallvanian Library
13. Graham Greybear
Local crossdressing comedy character, once named as the new king as an April Fool's by Chris Steakface, the then King of Smallvania
15. Mrs Bunny
New manager of the nursery, which replaced the Orphanage this summer, and is now nicknamed 'The Bunnage' for the amount of bunnies who attend
17. Mabel Badger
Ninety-something year old ex-Mayoress of Smallvania, normally found enjoying tiny portions of tea and toast in the Bramble Cafe
18. Barry Bramble
'Birmingham born and bred' entrepreneur and proprietor of Barry Bramble Enterprises, which owns the Barry Bramble Department Store with its toyshop, juice stand and cafe; the Stables; the nursery and a small percentage of the library
19. Monsieur Meow
French chef of the Bramble cafe
20. Mick Guinea Pig
21. Dick Reindeer
22. Mayoress Petra Puddleduck
23. Molly Guinea Pig
24. Donna Reindeer
25. Liz Bramble
Generic Sylvanian townsfolk of Smallvania
26. Mrs Dalmation
Angry and underpaid employee of Barry Bramble, runs the juice stand and the toy shop. Married and divorced from Sam the Squirrel. Uses Toyish swearing ('squeaking') more than any other character, despite working in a child-orientated job
27. Christopher Apple-Blossom
Baker in the Sylvanian bakery in Smallvania. Admired for refusing to sell his business to Barry Bramble, despite constant offers
28. Ducky Mallard
Highly successful limited edition Bear Factory duck with two voices and two hearts. Has lived on and slept in Emily's bed since birth. Real name Dotty. Ducky is four years old. Enjoys expansive wardrobe and frequent foreign holidays
29. Phoebe Nightingale
Sleepy pyjama-clad Jellycat doll from Bedfordshire, England. Known for her posh accent, yawning, and having different hair to the rest of the Jellycat Bunch
30. Sabrina Spellman
Aged 23, the oldest of the Jellycat Bunch. Official Toyland doctor and secretly graduated from Hogwarts School of Witchcraft and Wizardry
31. Marissa Cooper
Fun-loving and talkative Californian brunette, aged 20. Works as the King's personal adviser as well as undertaking a colouring-in degree at Sunnydale University, where she graduates next year. Hopes to be an illustrator. Sent to Toyland by her Daddy to learn how to behave and after escaping from the Land of Old Toys (now Oldsville) in a possibly apocryphal story, now undoubtedly the most successful and well-known of Emily's toys
32. Claire McKuchen
Fire-haired Texan and best friend of Marissa Cooper, enjoys a glamorous lifestyle and known to be Emily's mum's favourite of the Jellycat Bunch.
33. Hershey Bear
Seventies soul singer who had hits such as 'Easy (like Sunday Morning)', 'Never Give Up on a Good Thing' and 'Endless Love' but has since fallen into obscurity, trying to make ends meet playing his songs at various low profile bar concerts. Brief comeback when dated Marissa in 2005, followed by Sabrina. Known to wail at night begging Marissa to take him back
34. Canada Jack
The only Canadian toy, best known for being the first big toy to move to Smallvania. Now resides in Oldsville
35. Little Lion
Brother of Queen Nala and member of the royal family. Lives in Kensington Palace
36. Lapinou
Royal chef, French, lives and works in Kensington Palace
37. Marshmellow
Absolutely filthy formerly pink dog, lives in Oldsville
38. D.A.W.G.
Talkative and soft dog from Oldsville, with a good bark and an insatiable desire to be with Marshmellow, who shows him no interest no matter how often he sniffs her bum
39. Leo
Small Bostonian lion, who Chris Steakface insists is his best friend
40. Stur
Even smaller lion beanbag, emigrated from Andrew's Toyland some years ago
41. L'il Whitey
Little brother of White Teddy, passionate about campaigning over climate change and saving our ecosystems
42. Shamu
Royal butler, with Penny Penguin
43. HRH Princess Carly Spots
Jungolo in Africa daughter of Cheeky and Nala, second in line to the throne. Aged nine, best known for doing her homework and excellent impressions of all other characters. Attends St Trillian's School for Girls, like her mother did, and seen as much more intelligent and athletic than her older brother Simba
44. HRH Queen Nala Spots
Very quiet wife of King Cheeky. Attended St Trillian's School for Girls where she met Cheeky over the fence at break time, where he was attending the next door St Trillian's School for Boys. The pair both went to Oxford University before returning to Cape Town, where they were eventually sent to Toyland by Emily's Granny. Very rarely talks, but takes over as Cheeky's deputy when away and is very bossy when put in charge
45. HRH Prince Simba Spots
Slightly podgy and overweight heir to the throne, aged eleven. Loves eating crisps, chocolate and other junk food snacks. Favourite song is 'I Just Can't Wait to be King' from the Lion King movie soundtrack
46. HRH King Cheekius 'Cheeky' Popsalot Spots
King of Toyland, arrived on August 1st 2003. Went through a phase of being a mean king who enjoyed taxing his citizens heavily, but as he has grown older he has softened and become more caring, generous and positive about his kingdom. Usurped by Chris as King of Smallvania for a period over 2006-07 but defeated and quickly forgave his rival at the Battle of Smallvania, as reported in this newspaper. Sports an expensive red velvet Barbie robe, and lives in Kensington Palace atop Emily's bed, overlooking Toyland. Also King of some disputed parts of Oldsville. First toy of the Born in Africa bunch.
47. Chico Gonzalez
Only boy Jellycat, Chico is a Mexican-born cousin of Claire McKuchen. Known for being highly talented on his Heelys and at football. His hispanic background also makes him fluent in Spanish and a big fan of flamenco guitar music. Very humble and often overwhelmed, seeing himself as just a regular schoolboy. Lacks the usual self-importance of members of the influential Jellycat Bunch
48. Peanut
Rug-like pet dog of Marissa Cooper, bought in Covent Garden and named after the first word spotted in a random flick through a book in the same toyshop. Replaced Frankie, the purple-bowed poodle who was lost on Marissa's trip to California in 2006
49. Kaitlin Cooper
Nine year old sister of Marissa, universally loved by all she meets. Top of the class at Sunnydale Juniors, always smiling and keen to learn and have fun. Also sent by her Daddy to learn how to behave but has quickly adapted to Toyland culture
50. Lizzie McGuire
First Jellycat owned by Emily, but less successful owing to being a mermaid. Half-sister of Sabrina Spellman. Rarely speaks or is spoken to
51. The Hungry Lion
Wide-eyed lion always in search of some rabbit stew
52. Winnie the Pooh
Long-serving Mayor of Boston, known to be quite boring but engages in daily chats across the bed with Ducky. Also a hot water bottle cover/pyjama case
53. White Teddy
One of the original toys of Emily, member of the famous 'Pinky Whitey Lamby Shawly' foursome years ago. Came back to popularity following a trip to Boston, USA with Emily's Dad and a starring role in the Story of Marissa. Now works in Kensington Palace and dates Marissa Cooper
54. Prime Minister Philip Nizz
Australian Build-a-Bear toy with maximum stuffing. Appointed Prime Minister of the Land of Old Toys by King Cheeky before declaring it independent and renaming it Oldsville. Leads what he calls the 'heroic struggle' against 'Cheeky's imperial occupation' of the downstairs room
55. Warty Warthog
Large Born in Africa warthog - about sums it up, really
56. Lionel Richie
Non-royal lion
57. Elmo
Former head policeman of Toyland until replaced on general duty by Claire and Spurry for always letting people off. Catchphrase is 'Elmo says stop!'
58. Penny Penguin
Royal butler
59. Creamcake
62. Twitch
Generic Bostonian townsfolk characters
60. Edward Wafflington
Pet duck of Kaitlin Cooper, loves baths and reading from his encyclopedia. Very posh and clever but never shows up his loving owner
61. Shortbread
Bratz pony
63. Porkchop
Jellycat cow, lives in Jellycat Bunch household as a pet
64. Emma
Little English Schoolgirl, runs untidy carpark under the bed.
65. The Flying Turtle
Always features in Carly's Homework
66. Ribbons
Even Emily didn't know who this is
67. Abi
Sabrina's cat
68. Snowski
Claire's pet bunny rabbit, named because Emily got it on a skiing holiday and it is snow coloured
69. Christopher Steakface
Smartly dressed South African bear, fond of all manly activities such as rugby, cricket and drinking Castle Lager. Runs the Chris & Spurry Steakplace in Boston where his speciality is BBQing everything from steak to banana milkshakes (a trade secret). Founded the Boys Club and the Three Inches High Club, which went on to lead the revolution making Smallvania independent for a short period
70. Stephen Steakface
Oldest son of Chris and Spurry
71. Spurry's Sister
Toy who shares Spurry's voice button of saying '*Kiss* I love you!', so therefore must be related
72. Spurinda 'Spurry' Steakface
Originally a charity keyring bought at the Spur restaurant in Cape Town, on a holiday in which she met Chris whom she dated then married and now has two children and runs a business with. Recently employed with Claire as the Toyland policewoman. Known for her feisty attitude and love of (usually) playfully 'pummelling' people, as well as bossing Chris around despite her diminuative stature. Proud of being Jewish
73. Nazalia 'Nazzy' Atwood
Née Nazalia Star, Wintertime Wonderland L'il Bratz doll enjoys ski-ing and selling candy floss. Enjoyed some success as a popstar before moving into the Bratz mansion and marrying her long-time boyfriend Ryan Atwood.
74. Ryan Atwood
Whiney sounding postman Bratz doll with blonde hair, muscles and a perfect life
75. Adriana 'Adie' Atwood
Pig-tailed sister of Ryan, lives with all the L'il Bratz dolls in the Bratz mansion (the dolls house). Works at the bakers and wants to be a teacher
76. Zara
Only ethnic minority Bratz doll, behaves like all the other girls
77. Mazzy Star
Identical twin sister of Nazzy Star, also had a slightly successful music career
78. Lucas Gabriel
Spanish American Bratz and best friend of Ryan Atwood. Drives a convertible and thrills the residents of Smallvania with his stylish ways
79. Natalie Star
Rock n Roll Bratz doll with a range of very short skirts, guitars and related accessories. The youngest of the L'il Bratz, known to say 'Er, whatever!' if spoken to
80. Baby Rose Atwood
Wooden daughter of Ryan and Nazzy Atwood with her father's hair and mother's eyes
81. Pudsen
82. Freya Dalmation
83. Cheese Bunny
84. Pepperoni Meow
85. Tomato Bunny
90. Gingernut the Squirrel
91. Honey 'Funny' Bunny
All Sylvanian orphans who live in the nursery
86. Jemima Puddleduck
87. Diana Puddleduck
88. Cuthbert Puddleduck
89. Bertha Puddleduck
Children of Mayor and Mayoress Puddleduck, live in the Sylvanian Canal Boat (pronounced 'Can-nal')
92. David Steakface
Second son of Chris and Spurry. Jewish.
93. Shawly
By far the oldest character, originally from Philip's Toyland, Shawly is twenty years old and is a much loved blanket who has occassionally had speaking roles in the past and can play the trumpet but generally exists only as a soft bedtime essential, even through its increasingly threadbare days
Not pictured
94. Sam the Squirrel
Ex-convict from Ikea, went on a rampage in Toyland one day annoyed with what he perceived as everybody 'taking everything for granted'. Has a 'hook hairstyle', much to the annoyance of Spurry. Despite having served his time in prison, most of Toyland hasn't forgiven him
95. Ducky's Mum
Heavily Lipstickked McDonald's toy with dreadful fashion sense and a bizarrely small size for someone who is Ducky's mum. Helps Ducky get dressed
96. The Toyland Inspector
Also a McDonald's toy, dressed in a tweed waistcoat, the Toyland Inspector checks all Toyland buildings for health and safety and can close them down
97. Snuffles
One of Emily's guinea pigs, made an honorary resident of Boston by King Cheeky
98. Nibbles
The other of Emily's guinea pigs
99. Ducky's Fairy Godmother
The fairy that hangs from the ceiling above Emily's bed
100. Virgina / Supersmall
Tiny toy who lives in Emily's schoolshoes and secretly transforms into Toyland's best known (and only) superhero
TE













